Stage-Gate Model

The Stage-Gate Model is a structured process used by organizations to develop new products or projects. It divides the journey into distinct phases (stages) such as idea generation, development, and launch. Between these phases, there are "gates" where decisions are made to go forward, pause, or stop based on progress, resources, and market potential. This approach helps ensure thorough evaluation, reduces risks, and manages resources efficiently, guiding projects systematically from concept to completion while allowing for assessment at key points.