St. Lucia Tourism Authority

The St. Lucia Tourism Authority is the official organization responsible for promoting and developing tourism on the island of St. Lucia. Its goal is to attract visitors by showcasing the island’s natural beauty, culture, and amenities. The authority supports tourism-related businesses, creates marketing campaigns, and helps ensure visitors have a positive experience. By doing so, it aims to boost the local economy, create jobs, and preserve St. Lucia’s unique environment and heritage. Essentially, it helps turn St. Lucia into an appealing destination for travelers while fostering sustainable tourism practices.