social media in elections

Social media in elections involves using platforms like Facebook, Twitter, and Instagram to share information, campaign messages, and engage with voters. It allows candidates to reach a wide audience quickly, share their policies, and respond to public concerns. Social media can influence elections by shaping public opinion, mobilizing supporters, and spreading both accurate information and misinformation. Its real-time nature makes it a powerful tool, but also requires careful management to ensure transparency and fairness in the democratic process.