
SMM (Strategic Meeting Management)
Strategic Meeting Management (SMM) is a structured approach to planning, organizing, and executing meetings effectively. It involves using data, tools, and best practices to ensure meetings align with organizational goals, maximize value, and are efficient. SMM helps organizations manage resources, track expenses, and improve collaboration by standardizing processes before, during, and after meetings. The goal is to make meetings more productive, reduce waste, and support overall business strategy, ultimately saving time and money while enhancing decision-making.