Smart Tourism

Smart Tourism uses technology and data to enhance travelers’ experiences and improve tourism management. It involves digital tools like mobile apps, Wi-Fi networks, sensors, and big data analytics to provide personalized recommendations, streamline services, and reduce environmental impact. This approach helps visitors access information easily, navigate destinations efficiently, and enjoy more tailored experiences. For destinations, it improves resource management, reduces congestion, and promotes sustainable practices. Overall, Smart Tourism aims to create more efficient, enjoyable, and sustainable travel experiences by integrating technology thoughtfully into the tourism ecosystem.