Singles' Day

Singles' Day, celebrated on November 11th, originated in China as an informal holiday for single people to celebrate themselves. Over time, it transformed into the world's largest online shopping event, similar to Black Friday or Cyber Monday. Major e-commerce platforms offer significant discounts, attracting millions of consumers who shop extensively during the day. The date, with four ones (11/11), symbolizes singles standing alone, and it has become a major cultural phenomenon driven by marketing and consumer enthusiasm. In essence, Singles' Day blends personal celebration with massive commercial activity, reflecting both individual independence and the power of online retail.