"Signs: An Introduction to Semiotics"

"Signs: An Introduction to Semiotics" explores how meaning is created through signs—everything that communicates information, from language to images. It examines how signs function, how they relate to what they stand for (the referent), and how they influence our understanding of the world. The book introduces key concepts like symbols, icons, and indexes, showing how signs shape culture, communication, and perception. Essentially, it breaks down how humans interpret signs to create shared meanings, revealing the underlying systems that help us understand everything around us.