short-termism

Short-termism is the focus on achieving quick results or profits, often at the expense of long-term success. In business, it means prioritizing immediate gains—like meeting quarterly earnings targets—rather than investing in sustainable growth, innovation, or maintaining the company's future health. This mindset can lead to decisions that boost short-term performance but may harm the organization's long-term stability, reputation, or value. Short-termism can be driven by pressures from investors, markets, or internal expectations, encouraging managers to deliver quick wins instead of strategic, enduring progress.