Shock jock

A shock jock is a radio host or personality who deliberately uses provocative, controversial, or outrageous language and topics to grab listeners’ attention and generate strong reactions. Their goal is often entertainment through stirring emotions, such as shock, anger, or humor, which can increase audience engagement and ratings. While they may discuss sensitive issues or challenge social norms, their approach is typically deliberate, relying on controversy to stand out in a competitive media environment. Shock jocks are known for pushing boundaries, sometimes blurring ethical lines, to create memorable and engaging broadcast content.