Shelf Space Management

Shelf Space Management involves strategically organizing and allocating space on store shelves to optimize product visibility, sales, and profitability. It includes decisions on which products to display, where to place them, and how much space each gets, based on their popularity, profit margins, and sales performance. Effective management ensures the right products are accessible to customers, enhancing shopping experience and maximizing store revenue. It balances inventory levels with consumer demand, helping brands and retailers make informed choices about product placement and shelf layout.