
Shared Value Concept
Shared Value is a business approach that emphasizes creating economic value while simultaneously benefiting society. Instead of viewing profits and social good as separate goals, companies identify opportunities where addressing social issues can also enhance their competitiveness and growth. For example, a company might improve its supply chain to support fair wages and reduce environmental impact, leading to better employee performance and customer loyalty. This concept encourages businesses to align their success with societal progress, fostering sustainable development that benefits both the company and the communities they serve.