Shōwa kei

Shōwa kei refers to a style of Japanese design and culture that emerged during the Shōwa era (1926–1989). It combines traditional Japanese aesthetics with modern and Western influences, often characterized by a nostalgic, rustic, and handcrafted feel. This style is seen in architecture, fashion, and interior design, emphasizing simplicity, natural materials, and craftsmanship. Shōwa kei reflects a desire to balance modern progress with cultural heritage, creating a sense of warmth and authenticity that resonates with many people seeking a connection to Japan’s evolving identity during the 20th century.