service-centered view

The service-centered view is a way of understanding how we create and maintain value through services rather than just physical products. It focuses on the idea that value comes from interactions, relationships, and experiences, emphasizing the importance of providing useful and meaningful service to customers. This perspective sees organizations as serving customers through ongoing, value-driven exchanges, where success depends on meeting needs, building trust, and delivering quality experiences. In essence, it highlights the role of service and relationships in creating value, rather than just goods or products alone.