SEMA (Specialty Equipment Market Association)

SEMA (Specialty Equipment Market Association) is a trade organization that represents businesses involved in the automotive aftermarket industry, including manufacturers, distributors, and retailers of specialty vehicle parts and accessories. It provides industry advocacy, education, and networking opportunities to support innovation and growth within this sector. SEMA also hosts the annual SEMA Show, a major event where industry professionals showcase new products, connect with buyers, and stay informed on market trends. Overall, SEMA helps promote and advance the business of customizing and enhancing vehicles beyond factory specifications.