
Schwartz's Circumplex Model of Values
Schwartz's Circumplex Model of Values organizes human values into a circular structure based on their similarities and conflicts. It identifies ten broad value types, such as achievement, tradition, and kindness, arranged around a circle to show how they relate—values next to each other are compatible, while those opposite may conflict. This model helps explain how people prioritize different values and how these priorities influence behavior and decision-making, reflecting a continuous spectrum of importance rather than fixed categories. It emphasizes that our values are interconnected and can shift depending on our cultural, social, or personal contexts.