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Sara L. McMillan

Sara L. McMillan is a scholar and professor specializing in research methods and data analysis, particularly in business and social sciences. She has contributed to developing effective strategies for conducting research, analyzing data, and making data-driven decisions. Her work often focuses on improving research techniques, ensuring accuracy, and advancing knowledge in organizational and marketing contexts. With extensive academic experience, she has published numerous articles and textbooks, making complex research concepts accessible to students, practitioners, and fellow researchers. Her expertise helps organizations understand and implement rigorous research practices to inform their strategies and operations.