Sales Territory Management

Sales Territory Management is the process of dividing a broader market into specific areas or regions assigned to sales teams or individuals. This helps ensure that sales efforts are organized, coverage is efficient, and customer relationships are managed effectively. By strategically assigning territories based on factors like location, customer potential, and resources, businesses can improve sales performance, reduce overlap, and better serve their clients. It’s a way to optimize how salespeople spend their time and resources, ultimately aiming to increase sales and customer satisfaction within each area.