Roc Nation Sports

Roc Nation Sports is a talent management and sports marketing division of Roc Nation, founded by Jay-Z. It represents professional athletes across various sports, helping them negotiate contracts, secure endorsements, and manage their careers. The agency aims to provide personalized support, strategic branding, and opportunities beyond just athletic performance. By combining sports management with entertainment expertise, Roc Nation Sports seeks to enhance athletes' professional growth and public image, making them more successful both on and off the field.