Robert S. Kaplan (Accounting Scholar)

Robert S. Kaplan is a prominent American accounting scholar known for his contributions to management accounting and finance. He is best known for co-developing the Balanced Scorecard, a strategic planning tool that helps organizations measure performance beyond traditional financial metrics by incorporating non-financial factors. Kaplan’s work emphasizes the importance of aligning business activities to an organization's vision and strategy, enabling better decision-making. He has also contributed to the development of Activity-Based Costing (ABC), which helps businesses allocate costs more accurately, leading to improved management insights and efficiency. His ideas have significantly impacted both academia and real-world business practices.