Robert McKim

Robert McKim is an influential figure in the field of design education and theory. He is known for his ideas on the creative process, particularly how individuals approach problem-solving in design. His work emphasizes the importance of intuition and imagination in generating innovative ideas. McKim has contributed to understanding how design thinking can be applied across various disciplines, making it relevant not only in art and architecture but also in business and technology. His insights help to foster a deeper appreciation for the complexity of design and the role of creativity in shaping effective solutions.