Robert G. Mager

Robert G. Mager was an influential educator and author known for his work in instructional design and training. He emphasized the importance of clear, measurable objectives to ensure effective learning and performance. Mager believed that training programs should focus on specific skills or knowledge that learners can demonstrate, making outcomes visible and assessable. His approach helps organizations design targeted training that truly improves job performance, rather than just presenting information. Overall, he helped shape modern adult education and corporate training by promoting practical, outcome-based learning methods.