Robert G. Cooper (academic)

Robert G. Cooper is a respected academic and expert in the field of product innovation and development. He is best known for creating the Stage-Gate process, a systematic methodology that helps companies efficiently manage the new product development process from idea generation to launch. His work emphasizes structured decision-making, reducing risks, and increasing the likelihood of market success. Cooper's research and teachings assist organizations in streamlining innovation, making product development more predictable and effective. His contributions have had a significant impact on how businesses approach bringing new products to market.