Robert A. Burgelman

Robert A. Burgelman is an influential scholar in the fields of business strategy and management, particularly known for his work on corporate entrepreneurship and strategic management in organizations. He has contributed to understanding how companies foster innovation and adapt to change. Burgelman emphasizes the importance of aligning a company's resources and culture with its strategic goals, helping leaders navigate complex market environments. His research often focuses on how established firms can sustain growth and competitiveness through entrepreneurial thinking and practices, ensuring long-term success in dynamic markets.