Richard Reed

Richard Reed is a British entrepreneur best known as the co-founder of the successful beverage company Innocent Drinks, known for its smoothies and juices. Founded in 1999, Innocent became popular for its healthy products and environmentally friendly practices. Reed's innovative marketing strategies and commitment to sustainability helped the brand grow rapidly, eventually becoming a part of The Coca-Cola Company in 2013. Beyond his work with Innocent, Reed is also a supporter of startups and often appears as an investor and mentor on the television show "Dragons' Den," where entrepreneurs pitch their business ideas to potential investors.