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Richard J. Whittington

Richard J. Whittington is a renowned scholar in the field of strategic management, focused on how organizations formulate and implement strategies. His work explores the ways companies develop competitive advantages, adapt to markets, and make strategic decisions. Whittington has contributed to understanding the role of leadership, innovation, and organizational change in achieving long-term success. His research and writings are widely used by students and practitioners to better grasp how businesses plan and sustain growth in complex, competitive environments.