rewards-based crowdfunding

Rewards-based crowdfunding is a method of raising funds where individuals contribute money to support a project or startup in exchange for a non-financial reward, such as the product itself, exclusive access, or special acknowledgments. Unlike investing, backers don’t receive equity or shares; their motivation is often to help bring an idea to life or get early access. Popular platforms like Kickstarter and Indiegogo facilitate this process, allowing creators to gauge public interest, build a community, and fund their projects through small contributions from many supporters.