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retail display

Retail display refers to the strategic arrangement of products and visual elements within a store to attract customers and encourage sales. It involves designing how products are showcased, using elements like signage, lighting, and layout to create appealing, organized spaces that highlight key items or promotions. Effective retail displays draw attention, guide shopper flow, and enhance the shopping experience, ultimately influencing buying decisions. They are carefully planned to maximize product visibility and appeal, contributing to the overall store ambiance and branding.