
Reseller Partner
A reseller partner is an individual or company that sells products or services on behalf of a manufacturer or provider. They buy these offerings, often at a discounted rate, and then resell them to their own customers. Reseller partners typically provide additional services like support, customization, or consulting to add value. They act as an intermediary, expanding the reach of the original provider and helping to serve customers they may not directly reach. This partnership benefits both sides: the provider increases sales, and the reseller earns revenue from the resale.