
research and data
Research is the process of systematically investigating a question or problem to gain new knowledge or understanding. It involves collecting and analyzing information carefully to discover facts, patterns, or relationships. Data refers to the facts, figures, or measurements gathered during this process, which serve as the evidence used to support conclusions. Think of research as the journey to answer questions, while data is the raw material collected along the way. Together, they help ensure decisions and beliefs are based on solid, unbiased information rather than guesswork or assumptions.