Representative Office

A representative office is a type of branch established by a company in a foreign country to observe the local market, gather information, and build relationships. It cannot directly sell products or generate revenue but serves functions like marketing, research, and customer support. Think of it as a local base that helps the company understand and navigate the new market, supporting its overall business strategy without engaging in commercial transactions. It’s a way for companies to maintain a presence abroad while complying with legal requirements that restrict certain business activities.