Related Retail

Related Retail refers to a business strategy where a retailer expands its offerings by adding products or services that complement its existing offerings or cater to its current customer base. This approach aims to increase sales and enhance customer experience by providing more value or convenience. For example, a clothing store adding accessories or a bookstore offering related tech gadgets. It leverages the retailer’s understanding of its customers and brand to create a cohesive shopping experience, encouraging repeat visits and higher spending without straying too far from the core business.