REI (retailer)

REI (Recreational Equipment, Inc.) is a specialty retail cooperative that sells outdoor gear, clothing, and equipment for activities like hiking, camping, biking, and skiing. Founded in 1938, it operates as a membership-based organization, meaning customers can choose to join for a fee and receive benefits such as discounts and dividends. REI is committed to environmental sustainability and community engagement, often promoting responsible outdoor recreation. It offers quality products from various brands and expert advice to help outdoor enthusiasts enjoy their activities safely and responsibly.