Recency

Recency is a concept that refers to the idea that the most recent information or events are often more relevant or influential than older ones. For example, in decision-making or analysis, recent data might be given more importance because it better reflects the current situation. This principle is used in various fields like marketing, finance, and psychology to prioritize recent occurrences, assuming they provide a clearer picture of ongoing trends or behaviors. Essentially, recency emphasizes the significance of the latest updates or experiences when evaluating or making judgments.