readership

Readership refers to the group of people who regularly read a particular publication, website, or type of content. It measures the size and habits of an audience interested in that material. For example, a newspaper’s readership includes all the individuals who read its articles, whether in print or online. Understanding readership helps publishers, advertisers, and content creators tailor their offerings and improve engagement. It’s often assessed through metrics like circulation numbers, website visits, and reader surveys, providing insights into who is consuming the content and how it resonates with them.