Rand Fishkin, SEO Expert

Rand Fishkin is a renowned expert in search engine optimization (SEO), which is the practice of improving a website's visibility on search engines like Google. He co-founded Moz, a popular SEO software company, and later founded SparkToro, a tool to help marketers understand audience insights. Fishkin is known for his insightful discussions about SEO trends, techniques, and digital marketing strategies. He advocates for ethical practices in the industry and shares his expertise through blogging and speaking engagements, helping businesses effectively reach their target audiences online. His work has significantly influenced how people approach online marketing.