Image for Raghunathan (Raghunathan Srinivasan)

Raghunathan (Raghunathan Srinivasan)

Raghunathan Srinivasan, popularly known as Raghunathan, is an Indian-origin academic and expert in business and management. He is known for his work in marketing, sales, and organizational behavior, often focusing on how companies can better connect with consumers and improve their strategies. As a professor and author, he contributes valuable insights into leadership, marketing techniques, and consumer psychology. His research and teachings help businesses understand customer needs and enhance their performance, making him a respected figure in the field of management education and practice.