Quantitative profiling

Quantitative profiling is a method of analyzing data to measure and understand specific characteristics or behaviors within a group or individual. It involves collecting numerical data—such as preferences, actions, or traits—and then using statistical tools to identify patterns and insights. This approach helps organizations make informed decisions, target audiences effectively, or personalize experiences by understanding measurable attributes. Essentially, it transforms raw numbers into valuable information to better understand and predict behavior or trends within the dataset.