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Qualitative Sociology

Qualitative sociology is a research approach that explores human behavior, experiences, and social processes through detailed, non-numerical data. It seeks to understand the meanings, motivations, and perspectives of individuals and groups by analyzing interviews, observations, and texts. Unlike quantitative methods that focus on numbers and statistics, qualitative sociology provides in-depth insights into how people interpret their social world, revealing complex social dynamics and cultural nuances. It is valuable for exploring topics like identity, community, and social change, helping us grasp the richness of human social life.