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Pure Competitiveness

Pure competitiveness refers to a market structure where many businesses compete against one another, offering similar products or services. In this scenario, no single company or group has significant control over prices, as consumers freely choose among numerous options. This results in lower prices and higher quality as companies strive to attract customers. Additionally, new firms can enter the market easily, maintaining intense competition. Examples include local restaurants or farmers' markets, where numerous sellers vie for the same customer base, fostering innovation and variety while keeping prices in check.