Public Interest Group

A Public Interest Group (PIG) is an organization that advocates for issues affecting the broader community or society, rather than private interests. These groups work to influence public policy, raise awareness, and promote changes that benefit the public good—such as environmental protection, consumer rights, or social justice. They often engage in research, lobbying, and education to shape laws and government actions in ways that serve the common interest, aiming to ensure that policies reflect the needs and values of the wider community rather than special interests.