public information officer (PIO)

A Public Information Officer (PIO) is a professional responsible for managing and sharing information between an organization—such as a government agency, police department, or emergency services—and the public. Their role includes communicating important updates, responding to media inquiries, and ensuring accurate, timely, and transparent information is available during normal operations or emergencies. Essentially, they act as the trusted voice of the organization, helping to inform and reassure the community by providing clear and consistent messages.