
proptech
Proptech, short for property technology, refers to the use of digital tools and innovation to improve how real estate is bought, sold, rented, managed, and invested in. It encompasses a wide range of solutions like online property listings, virtual tours, digital mortgage processes, smart home devices, and data analytics for market insights. Proptech aims to make the real estate industry more efficient, transparent, and accessible by leveraging technology to streamline processes, reduce costs, and enhance user experience for buyers, sellers, landlords, and tenants.