Project VoterNone

Project VoterNone was a research initiative aimed at understanding the impact of sending targeted messages to non-voters to encourage them to participate in elections. It involved analyzing voter data and experimenting with different communication strategies to identify effective ways to increase civic engagement among disengaged or infrequent voters. The project sought to improve democratic participation by identifying predictable behaviors and tailoring outreach efforts beyond traditional methods. Its findings help inform political campaigns, civic organizations, and policymakers on how to better motivate and mobilize first-time or sporadic voters.