programmable media

Programmable media refers to digital content—like images, videos, or websites—that can change or adapt based on certain conditions or user interactions. Think of it as media that isn’t static; it responds dynamically through code, enabling personalized experiences or interactive features. For example, a website that displays different content depending on your location or preferences, or an app that updates visuals in real-time based on data inputs. Essentially, programmable media combines traditional media with programming to create more engaging, adaptable, and customized digital experiences.