
product franchise
A product franchise is a business arrangement where a company (the franchisor) allows an individual or another business (the franchisee) to sell its specific products under the company's brand and guidelines. The franchisee benefits from the established product, brand recognition, and support, while paying fees or royalties to the franchisor. This setup allows the franchisee to operate under a proven business model, expanding the product's reach across different locations. Essentially, it's a partnership that leverages a well-known product and brand to grow the business efficiently.