Product Emotion

Product emotion refers to the feelings and emotional responses that a person experiences when interacting with a product or service. These emotions can include joy, trust, satisfaction, excitement, or frustration, and they significantly influence how users perceive and engage with a product. Creating positive emotional connections helps build loyalty, enhances user experience, and fosters brand affinity. Understanding product emotion involves studying user feelings during interactions to design products that evoke desired emotional responses, making the experience more engaging and memorable.