Product Development Process

The product development process is the series of steps a company takes to create a new product or improve an existing one. It starts with idea generation, where concepts are brainstormed. Then, the ideas are researched and planned out. Next, a prototype or model is built to test how the product works. After testing, feedback is used to make improvements. Once ready, the product is manufactured and launched to the market. Throughout this process, teams collaborate to ensure the product meets customer needs, is feasible to produce, and achieves success in the marketplace.