Print vs Digital Sales

Print sales refer to the sale of physical books, magazines, or newspapers, which customers purchase in stores or receive by subscription. Digital sales involve electronic versions, like e-books or online magazines, downloaded or accessed via devices such as e-readers, tablets, or computers. Unlike print, digital sales are instantly accessible and can be distributed globally without printing or shipping costs. Publishers often analyze the two to understand market preferences, with print appealing to collectors or those who prefer a tangible experience, and digital offering convenience and immediacy. Both formats contribute to a media company's overall revenue.