
Policyholder advocacy
Policyholder advocacy involves supporting and representing individuals who hold insurance policies, such as health, auto, or home insurance. Advocates help policyholders understand their rights, navigate complex claims processes, and resolve disputes with insurance companies. They aim to ensure fair treatment, prevent unfair denials or payments, and assist in obtaining the coverage or benefits entitled to the policyholder. Essentially, it's about acting as a trusted advisor and advocate to protect the interests of the insured during interactions with their insurer.