Philip Morris International Research

Philip Morris International's research focuses on developing reduced-risk alternatives to traditional cigarettes, such as vapor products and heated tobacco. Their goal is to provide options that deliver the tobacco experience with less harm, supported by scientific studies. This research involves understanding how these products affect health, how they are used, and their potential to help adult smokers switch from more harmful smoking habits. By advancing scientific knowledge, PMI aims to contribute to reducing the global health impacts of smoking while offering consumers innovative, less harmful choices.